Chosen Brief

I have decided to proceed with the first breif involving the creation of a music video. I have decided to select this brief based on my large intrest and knowledge of music. This will consequently increase the rate and quality of my research as my desire for music can be expressed through my work. Music videos are also an element of music that I take a large intrest in as giving an image and reality to a song is very important in my eyes. I also have a knowledgable background of web design in wordpress, credited to my current employment. This will allow me to create a sleek and professional homepage for the band I will create the music video for. This chosen brief ticks all my strengths in my opinion and I look forward to persuing it.

Brief 4 Short Film

The fourth and final brief involves the creation of a short film in it's entirety, lasting about five minutes long. This could be live action or animation or a combination of the two as well as two of the following options;

• A poster for the film
• A radio trailer for the film
• A film magazine review page featuring the film

This brief is one of the hardest in my opinion as I personally would find it difficult to come up with five minutes of footage and to be really consistent in quality. This involves a high level of creativity and animation. I also have no experience in the radio sector of media. I did however do a lot of reviewing in AS media but as a whole this is my weakest option in my opinion.

Brief 3 Advertising

The third brief option involves the creation of an advertising package for a new product or service, including two TV advertisements as well as two of the following;

• A radio advertisement
• A TV programme sponsorship sequence
• A web pop up

This brief isn't as appealing to me as the first two. However, I have an advantage in the web pop up as I am learning to design and build websites in WordPress as my current job. I also have experience in the marketing and advertising of products as I also have a lot of business associates that i help run and advertise products and services. On the other hand, I have little to no experience in the radio field, this could be a weak point and a downfall for me. However, it might be some experience id like to gain to allow me to progress better as a media student and have experience in a variety of sectors. 

Brief 2 Trailer

The second available brief involves the creation of a promotional package for a new film, including a trailer, as well as two of the following options;

• A website homepage for the film
• A film magazine front cover, featuring the film
• A poster for the film

This option is very open because it involves a high level of creativity and the genre of the movie is open to a variety of options and routes to go. The website element also appeals to me as I am currently learning to design websites in WordPress for my current job. I have a very familiar background with InDesign and Photoshop programmes, giving me an advantage in the poster and front cover making side that this brief contains. Also, my experiences with AS has given me lots of knowledge and experience in the thriller movie genre and trailer making, potentially making this option slightly less demanding. 

Brief 1 Music Video

The first of the four Briefs involves the creation of a promotional package for the release of an album. This will include the creation of a promotional music video as well as two of the following;

• A website homepage for the band
• A digipak for the album release
• A magazine advertisement for the digipak 

Im leaning towards selecting this brief as I have a large passion for music and have a large musical background with listening and playing instruments. I also have links to an up-coming band to which will allow me to use one of their songs to create an original music video. I also like the fact of making a website homepage for the band as I am currently learning to build websites in WordPress as my current job, this will give me a bigger advantage for making a working and efficient homepage which looks sleek and meets the demands of the bands audience.

Introduction To Briefs

We have been given four briefs which contain information and criteria about what we have to do if we select that media product to create. All four briefs obtain different tasks and different media products to create and develop. One of these briefs will have to be selected and followed in the creation of my final media product. As this is an individual effort compared to last year which was a group effort, I will be selecting the brief which I wish to follow and create based on my own personal ideas and confidence that I will succeed in that Brief

Introduction To Advanced Media

As we have progressed into advanced media, we have been given a brief into which we will have to individually demonstrate our media skills and creativity. Skills that we have learnt from AS media will be developed and used in the creation of our product. As I have stated, advanced media is an individual effort rather than a group effort, meaning that I will have to take on all the roles in which was spread across groups last year ( Director of Photography, Director, Producer and Editor). This means that I will have an increased work load compared to AS and develop all my skills as a media student. Being an individual effort also means that I am responsible for everything from the research to production of my product. From the experiences I had with AS media, I am going to consistently manage my time efficiently and consistently blog straight from the start. Organisation is going to take a major role in the creation of my final product and creativity will also be a large element in the success of the final media product.