Digipak Inspiration and Analysis

The Digipak from The Arctic Monkeys first album "Whatever people say I am, That is what I am not" from 2006 features very impressive imagery. The digipak features a reoccurrence of the black and white as well as grey throughout. The actual disk itself is portrayed as an overflowing ashtray with a large amount of cigarette ends in. This relates to the front cover which features a man smoking a cigarette. The back of the digipak features the same man on the cover but is leaning his head down instead. This may symbolise the stress the man is in, indicating the stress of adulthood and growing up. This creates a contrast between the two sides of he digipak, drawing more people to the front of the album. This may symbolise the change in emotions and focus throughout the songs of the album. The back of the album features information such as the track list and the record label.  The front of the album displays the Arctic Monkeys logo to create synergy across their products to make the band more recognisable.